Medical product information is designed with the intent to ensure prescription and non-prescription healthcare products are used in an effective and safe manner.

This information is a culmination of clinical development data and post-marketing learnings and data, translated into descriptive text for Healthcare Professionals (HCPs) and in some cases specifically for the patient.

It plays a pivitol role in ensuring patient’s understanding of their treatments while also supporting HCPs in their decision making.

To make this information even more effective, new, digital-enabled tools for delivery of labeling that facilitate access, understanding and usability are key components in enabling more effective use of available treatments and helping raise overall health literacy.